I have posted notes from Lecture of Bill Reicherd from Garage Ventures and Mr. Nam from Storm Ventures. They both emphasized how pitch is as much as important as the product and service it self, because pitch is what attracts investors, employees and customers.
Bill Reicherd
"I have more questions while we are talking. Thats what should be avoided"
level of energy
Woddy Elan
10 seconds, hook, determines the next hour
-Trust me or not
Story
Covered all the basis
+Injected personality, humor
Silence: process understanding
<Different pitch styles>
Elevator Pitch (30s) : Problem and solution
1-2 Minute Pitch (1-2 min) : Why now? Market Opportunity, Competition, Business Model
Short Pitch (3-5 min) : get them excited
Full/VS Pitch (10-20min)
What they want to hear: Whats different about your business?
<VC wants to know>
-Content
They want to know pot of gold
'What is your Value Proposition?'
They want to know you have the map to the pot of gold
'How are you going to make me money?'
They want to know you are the person that will bring the gold back to them
'Are you the right person for this job?'
-Delivery
Do I want to work with you?
Do I trust you?
Do I like you?
Content Checklist
-Attention grabbing (Hook)
-Are all points relevant?
-Does it flow? Is it logical?
-Is it tailored to the listener?
-Does it leave a visual image?
-Does it tell a story?
Delivery
-Eye contact
-Confidence & passion : Performance(stage), find the truth on what you are saying
-Clear
-Relaxed : Imagine my friends who wants me to succeed, make myself big(you don't need to impress anybody)
Face and speed
Taste, economy of scale
Im giving you the power
Horse and the jucky
<Handshake pitch>
Uber is a mobile app that enhances taxi riding experience and saves you money
Netflix is a content provider that allows you to watch your favorite TV shows on any platform on any time
Mr. Nam
1. Your deal fits the partnership sentiment and strategy
-Who my customer(VC) is? ask VCs Lawyers
2. Your champion excites the partnership in a 3 min summary
3. The partners hear some external social proof
4. Give a great presentation (first two slides are the most important)
Visualize making the dream into reality.
-Impression -How we going to make money -Leader
Hardware- Korean, Chinese
Software- Indian
Selling vision and execution
Over promising and under delivering, over promising but being believable
'Are you feeling comfortable on your cloth? If its not you probably'
Y-combinator, 500 Startups presentation - Punchy
"after two slides do you think that VC will get exited?'
Orgphanges-Adoption
Entrepreneurs or attorney
B2C: User aquisition, experience
B2B: Why this Category leader, platform
Pre-revenue: Why our team? Market opportunity to do that? He can we do sth no one else can?
Account base market: technical skill set+ connections
Pre-Revenue: Why your revenue will explode?
Product market fit
Shy Agasi: Pitch, sell vision to employees, customers. leader
Experties
B2C company they by pass trouble,Korea
B2B: software, health IT
At a pre-revenue stage and if you are a student and dont have expertise
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